Chelsea Petersen
Vice President for Public Relations and Communications
NASPA
Our Members
Total number of members: 13,000 plus
Professional Level
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What area of student affairs:
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Purchasing Power of various departments or areas including:
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2,100 institutions that serve a market of over 15.6 million students with an annual purchasing power of $20 billion
Virtual Learning and Engagement Opportunities
NASPA is pleased to offer a multitude of options for your company to reach the membership. No matter what your budget is, there is an option waiting for you to get in front of NASPA members. Below are are some exciting new opportunities. Please contact Chelsea Petersen for more information.
July 2024 AI Product Showcase
The 2024 NASPA Virtual Product Showcase is an opportunity for student affairs professionals to learn more about artificial intelligence products and services that could potentially be implemented on their campuses. Our members want an easy way to learn about company solutions without being inundated with multiple emails and appointments. Use this unique platform as a way to connect with members and demonstrate why your product can be their solution!
Click here to learn more.
Virtual Learning and Engagement Sponsorships
From webinars, to online learning sessions and more, NASPA has successfully pivoted to a first-class virtual educational experience for the student affairs profession. We offer several opportunites to directly reach an audience that is interested in your specific niche market.
Click here to view the current slate of opportunities to digitally engage in virtual learning with the NASPA membership.
E-Mails to Membership
The NASPA E-Mail Marketing opportunity is an opportunity for NASPA members seeking resources in preparation for a successful 2020 - 2021 academic year. Our members want an easy way to learn about company solutions without being inundated from multiple emails from outside companies. Let NASPA send the email to the membership on behalf of your company! This process will have a much more meaningful impact rather than your company randomly sending emails to student affairs departments. Use this unique platform as a way to connect with members and demonstrate why your product/services can be their campus solution!
Download the E-mail to Membership Application
2024 NASPA Virtual Conference
NASPA held its first annual Virtual Conference from April 2-5, 2024. Check back here soon for information on virtual exhibiting and sponsorship opportunities for 2025.
Membership Outreach Options
Looking for impactful advertising opportunities to reach NASPA’s more than 13,000 members and 17,000 subscribers? Below are our resourceful advertising options and samples. If you would you like to conduct outreach to the NASPA membership, please review our most up-to-date digital advertising media kit below.
Reach out to Juan Pelaez-Barboza with any questions or to inquire about creating a customized membership outreach campaign package!
Leadership Exchange
This quarterly magazine is a vital source of information and opinion for key DECISION MAKERS and influencers at colleges and universities worldwide.
Click on the magazine to view past issues:
NASPA Weekly Update
The NASPA Weekly Update is our serial Wednesday newsletter that touches on current events, upcoming professional development opportunities and new initiatives.
Retargeted Marketing
Our audience becomes your audience with retargeting. Get direct access to NASPA website visitors and retarget them with your brand's ads anywhere they visit online.
Podcast Advertising
NASPA's podcast, SA Voices From the Field, shares the voices and stories of student affairs professionals from around the world and provides practical advice for industry practitioners.
Larger NASPA Events
Getting invovled at NASPA’s three largest events creates the opportunity for you to reach over 10,000 members. Explore the below opportunites (both past and upcoming events) to see how you can engage with our members.
NASPA Conferences on Student Success in Higher Education | June 10-13, 2026
The NASPA Conferences on Student Success in Higher Education convenes the student success-focused community to engage in important professional development, exchange innovative ideas, and network with peers. Attendees will engage with content from the Assessment, Persistence, and Data Analytics Conference, First-generation Student Success Conference, and the Dismantling Systemic Barriers to Student Success Conference.
The 2026 NASPA Conferences on Student Success in Higher Education will take place June 10-13, 2026 in Austin, TX! Visit the SSHE webpage for more information, or reach out to Juan Pelaez-Barboza with any questions.
NASPA Strategies Conferences | January 6-9, 2027
The 2027 NASPA Strategies Conferences, taking place January 6-9, 2027 in Austin, TX provides student affairs practitioners with the knowledge and skills to effectively address collegiate alcohol and drug abuse prevention, mental health, sexual violence prevention and response, and well-being through a variety of comprehensive and integrative approaches.
Please contact Juan Pelaez-Barboza for more information.
NASPA Annual Conference | March 6-10, 2027
Look for upcoming exhibit and sponsorship opportunities in Fall 2026 that will focus on how the 2027 NASPA Annual Conference, taking place March 6-10, 2027 in National Harbor, MD will provide unique opportunities for your company/organization to reach your target audience as well as show a rewarding rate of return on your support!
Please contact Chelsea Petersen for more information.
VPSA and AVP Events
NASPA meets the professional and personal development needs of its most senior members through high-quality and high-touch offerings exclusively for vice presidents for student affairs and/or associate/assistant vice presidents. Please review the past and upcoming programs designed for campus decision-makers, and contact Chelsea Petersen for sponsorship opportunities.
NASPA M. Ben Hogan Small Colleges & Universities Institute | June 21-24, 2026
The 2026 NASPA M. Ben Hogan Small Colleges & Universities Institute will take place on June 21-24, 2026. This is a four-day residential program during which vice presidents for student affairs (and the equivalent) and other senior-level administrators engage in discussion and reflection about critical issues in student affairs and examine effective and innovative programs.
Please contact Chelsea Petersen for more information about sponsorship opportunities for this event.
NASPA Institute for New Vice Presidents for Student Affairs | December 6-9, 2026
The 2026 NASPA Institute for New Vice Presidents for Student Affairs will take place on December 6-9, 2026 in Amelia Island, FL. The Institute is a foundational learning and networking experience that prepares new VPSAs to be strategic decision-makers, highly-effective managers, and transformational leaders.
Institute for Aspiring VPSAs | January 2027
The NASPA Institute for Aspiring Vice Presidents for Student Affairs is an intensive four-day program designed for professionals considering a move to the vice president for student affairs position or for those simply seeking to learn more about the role.
Institute for New AVPs | January 2027
The NASPA Institute for New AVPs is a foundational three-day learning and networking experience designed to support and develop AVPs in their unique and challenging roles on campus. The Institute is appropriate for AVPs and other senior-level "number twos" who report to the highest-ranking student affairs officer and who have been serving in their first AVP/"number two" position for not longer than two years.
NASPA AVP Symposium | January 2027
The NASPA AVP Symposium is a unique and innovative three-day program designed to support and develop AVPs and other "number twos" in their unique campus leadership roles. Leveraging the vast expertise and knowledge of sitting AVPs, the Symposium will provide high-level content through a variety of participant engagement-oriented session types.
Content Specific Smaller Events (Trending Topics in Higher Education)
NASPA hosts multiple smaller events throughout the year that focus on the trending topics that are occurring in higher education. Have a specialized area of expertise? Check out our upcoming events and contact Chelsea Petersen for more information.
NASPA Educational Partnerships
The ultimate goal of our NASPA Partners is to help support NASPA’s mission, which is the principal source of leadership, scholarship, professional development, and advocacy for student affairs.
NASPA is proud to announce a new Educational Partnership Program, that will provide unique collaborative opportunities with our corporate friends. We are open to conversations with thought leaders who are interested in a more comprehensive, annual plan that will strategically benefit both NASPA’s members and our partners. Interested in starting a discussion? Please contact Chelsea Petersen for more information.
